WISO100351 General management


Type
course with non-continuous assessment
Semester hours
2
Lecturer (assistant)
Gronalt, Manfred
Organisation
Production and Logistics
Offered in
Sommersemester 2026
Languages of instruction
Deutsch

Content

Subject of Business Administration:
Needs, goods and production factors
Economic units
Stakeholders of a company
Value creation, value chain and operational revenue process
Accounting
Concept of management
Organization & personnel

Sustainability in Companies:
Three-pillar model & multidimensionality
Sustainable business models
Costs of non-sustainability
Rebound effect
Standards & certifications

Legal Forms of Companies:
UGB (Austrian Commercial Code)
Shares
Corporate alliances

Planning:
Basics of planning
Controlling
Models and model building
Deterministic optimization model (basic models)

Decision Theory:
Decisions under certainty, risk and uncertainty
Multi-object problems

Logistics:
Basics
Supply chain management
Material requirements planning
Forecasting methods
Classical order quantity/lot size model

Financing:
Basic concepts
Equity & debt financing
Liquidity & cash flow
Financial planning & leverage effect

Investment:
Basic concepts
Evaluation of individual investments: static and dynamic

Project Planning:
Network analysis

Applied Quantitative Methods (Selection):
Key performance indicator analysis (Du-Pont scheme), efficiency and productivity, LP modeling and graphical solution, knapsack problem, transportation problem, methods for decision-making under risk (e.g., semi-variance method), methods for decision-making under uncertainty (e.g., regret method, Hurwicz method), utility value, ABC analysis, EOQ model, static and dynamic investment valuation (e.g., payback period, annuity method, ...), break-even analysis, network analysis.

Previous knowledge expected

Mathematical and statistical knowledge at high school graduation level (Matura/A-levels)

Objective (expected results of study and acquired competences)

After completing the course, students will be able to:
• name and describe the essential legal forms, fundamental functions and goals of businesses,
• compare these with the requirements of ecological and social sustainability,
• develop basic concepts for sustainable business management and corporate value creation,
• understand fundamental business decision-making situations and planning problems,
• independently formulate and solve simple business planning models
• explain and present business administration content.
You can find more details like the schedule or information about exams on the course-page in BOKUonline.