WISO300701 Internationalization strategies
- Type
- Seminar
- Semester hours
- 2
- Lecturer (assistant)
- Höffinger, Stefan
- Organisation
- Marketing and Innovation
- Offered in
- Wintersemester 2025/26
- Languages of instruction
- Deutsch
- Content
-
Analysis and Reflection of the value chain in the food sector - in Austria and globally (e.g. Dairy)
Partially guest speeches and working on real Business Cases (e.g. with board member of Österreichische Bundesforste Mag. Georg Schöppl)
- Objective (expected results of study and acquired competences)
-
Learn targeted analysis of Austrian lead companies´market strategies
You can find more details like the schedule or information about exams on the course-page in BOKUonline.