WISO100198 Communication: Psychology of persuasion
- Type
- course with continuous assessment
- Semester hours
- 2
- Lecturer (assistant)
- Kobzina, Monika
- Organisation
- Forest, Environmental and Natural Resource Policy
- Offered in
- Wintersemester 2025/26
- Languages of instruction
- Deutsch
- Content
-
As experts who mediate between diverse interests, represent viewpoints, and manage stakeholder dialogues, this course equips you with theoretical and practical competencies that can provide a significant advantage in shaping your future professional role.
Topics:
•Building dialogical communication
•Communication strategies
•Designing purposeful conversations/dialogues
•Conflict prevention through communication
•Empowerment strategies for successfully conducting discourses:
o Priming, reframing, strategic use of narratives, body talk
•Psychology of persuasion
•Identifying manipulation strategies
- Objective (expected results of study and acquired competences)
-
•You will critically and reflectively engage with the impact of individuals in communication and persuasion processes, both scientifically and personally.
•You will learn to shape and manage your own role and objectives in various settings in a manner that is appropriate to the situation and target audience.
You can find more details like the schedule or information about exams on the course-page in BOKUonline.