WISO100391 Agricultural markets

Type
course with non-continuous assessment
Semester hours
2
Lecturer (assistant)
Pöchtrager, Siegfried
Organisation
Marketing and Innovation
Offered in
Wintersemester 2026/27
Languages of instruction
Deutsch
Content

1. Fundamentals of Market Mechanisms
2. History of Austrian Agriculture
3. EU Agricultural Policy (CAP)
4. International Market Participants
5. Dairy Market (Austria, EU, Worldwide)
6. Meat Market (Austria, EU, Worldwide)
7. Egg Market (Austria, EU, Worldwide)
8. Grain Market (Austria, EU, Worldwide)
9. Sugar Market (Austria, EU, Worldwide)
10. Fruit and Vegetable Market (Austria, EU, Worldwide)
11. Oilseeds and Legumes (Austria, EU, Worldwide)
12. Wine Market (Austria, EU, worldwide)
13. Beverage and Beer Market (Austria, EU, worldwide)
14. Organic Market (Austria, EU, worldwide)
15. Development of Agricultural Services (Austria)
16. Food Retail and Trends in Austria
Objective (expected results of study and acquired competences)

Students
• are able to explain supply and demand as well as price formation in agricultural markets;
• can explain the structure of the CAP and its objectives;
• understand the measures and instruments used in the EU’s agricultural market regulation;
• can explain EU agricultural market mechanisms and interpret them (critically) in the context of foreign trade;
• can demonstrate how government policies influence food production and processing;
• are able to describe key milestones in the development of Austrian agriculture;
• can explain the most important value chains in the agricultural sector;
• have developed an understanding of crop and livestock markets in Austria, the EU, and worldwide;
• are able to interpret market and price reports and identify trends based on them;
• understand the structure of the Austrian food retail sector and can interpret trends and their impacts
You can find more details like the schedule or information about exams on the course-page in BOKUonline.